Mar 24, 2008

Image Improvement for Increased Success
By Diana Mathias
Epoch Times Los Angeles Staff



WITH PROPER DECORUM: Would you feel at home with Queen Elizabeth at Buckingham Palace? (John Stillwell/AFP/Getty Images)
If you value yourself and your services it only makes sense to present them in the best way possible. Those who've already gone as far as they can on their own, attained a professional degree, established a business, honed their skills, mapped a strategy, might still want to bring in the professionals to polish the final image.
When Jackie Kennedy brought refinement and poise to the position of First Lady we heard that she had gone to the John Robert Powers "finishing school." The Pasadena Tournament of Roses is graced by a fresh young queen and court who smoothly represent the Rose Parade, but not without the help of experts, like Julie Ann Ulcickas, who coach the ladies annually on the fine points of public appearance.
So, when you are ready to improve your personal presentation in both business and social arenas you can contact Dianne Marsch of the Etiquette School of Manhattan. She teaches people to reach their goals by opening doors with good manners.
At the Etiquette School, instructors teach students how to increase career opportunities by improving social and communication skills, and promote self-esteem with classes in proper etiquette, including: Social Skills, Professional Imaging, Business Etiquette, Communication Skills, Dining Protocol, Wedding Etiquette, High Tea, and American Cotillion.
Open to children, teens, and adults, the classes can benefit one at any stage of one's life. According to Dianne Marsch, "The skills acquired in the process of learning proper etiquette enable class participants to possess and demonstrate a lifelong commitment to politeness and polished sophistication in every social situation."
Those schooled in good etiquette know that proper protocol and exercising good manners are more than a mere formality. The school "helps you to know what to do in any situation," said Ms. Marsch.
Right now people are mainly interested in investing in their professional image. According to Ms. Marsch, "Our Professional Imaging Class has become our most popular class."


ABILITY TO CONNECT WITH STRANGERS: Barack Obama campaigning in Las Vegas. (Ethan Miller/Getty Images)
Professional imaging courses help career-minded individuals learn techniques that allow them to communicate better with clients and employees, and on a personal level, build and sustain business relationships. Such techniques have a powerful effect when it comes to making the right impression and connection with the people one meets.
Courses in etiquette can also provide valuable knowledge for those working in the global market with people from other cultures learning the customs for conducting business with Americans. "We help participants in companies located in many countries to learn how to conduct business more effectively in the United States," said Ms. Marsch.
Dianne Marsch brings her experience as an educator and public speaker for over 20 years. She has worked with children, teens, and adults in both private and public schools, colleges, and universities. She is a graduate of The International School of Protocol, The Premier Finishing School, and is a Certified Image and Etiquette Consultant. Her lifelong desire has been to be an effective educator and improve social behavior.
"Through the teaching of proper etiquette, we are helping individuals of all ages build respect for themselves and others," she explains.
The Professional Imaging Classes appeal to a wide range of ages, ethnicities, and cultures from all over the world, including salespeople, politicians, entrepreneurs, the self-employed, college and university students, professionals, as well as middle and upper management.


BUILD ALLIANCES BY KNOWING THE CUSTOMS: A delicate balance between warmth and respect brings you closer to your goals. (Raveendran/AFP/Getty Images)
Dianne Marsch's students have said that their improved etiquette reflects in being able to make people feel relaxed and comfortable. "I have noticed the difference in my sales and the way customers respond to me," said a former student
The president of a banking institution commented that courses are "mandatory attendance for all 120-plus employees. We want to make our staff present the best possible professional image we can."
This is not a slow, painstaking improvement program; the results are immediate, Marsch says. "Achieving the very highest level of professionalism will begin the very first day after completing the Professional Imaging Class, and lasts a lifetime."
One notable case was a student in her late 40s who came to her after raising her children. Deciding to go back into the workforce, she enlisted help in refining her image. Marsch relates that, "she lacked the necessary qualifications and skills to be marketable." However, after completing the Professional Imaging Class, she gained the confidence to return to school, take professional exams, and become a realtor.
For those who reach the point of trying to accelerate advancement with your employer, qualify to take on a new, or higher paying career, motivate yourself to become an entrepreneur, command respect, tap into your strengths, look and feel more professional, polish your presentation skills, become the perfect business dinner host or guest, turbo-charge your sales team, or become a motivating manager, this might be the step you want to take.

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